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Originally from Northern Virginia, Danny relocated to the Hampton Roads area in 2008 initially to play college basketball. After a brief stint at Virginia Wesleyan University, he made a decision to transfer in order to prioritize academic opportunities. Danny is a recent graduate of Old Dominion University, where he obtained both his BS and MS in Exercise Science. As part of his Graduate program, Danny conducted a research study on velocity-based training as a preferred periodization protocol within athletic populations.

Although his initial career plan was to pursue a position in a collegiate or professional athletic realm, a serendipitous turn led him to Virginia High Performance (Virginia Beach, VA) in 2016. Danny has been with VHP for three years now,  where he currently serves as head strength and conditioning coach working predominantly with U.S. Special Operations Command personnel and tactical athletes. Danny has taken the transition in stride and has been overjoyed with the direction of his current professional path.
Collectively, Danny has over 8 years of experience as a personal trainer and strength & conditioning coach, and along the way has earned multiple nationally accredited certifications including CSCS,D*, TSAC-F,D*, and USAW. Throughout his professional tenure, Danny has experience working with high school and collegiate athletes, United States Special Forces personnel and tactical athletes, general population, weight loss individuals, and adaptive athletes.




Since becoming a certified personal trainer back in 2012, Nicole has worked with a multitude of clients and athletes over her ten years of experience. In the fall of 2014, she became a USA Weightlifting (USAW) certified Sport Performance Coach and in 2016 she obtained her CSCS (Certified Strength and Conditioning Specialist). After completing an internship during her master's program, she began working as an assistant coach for East Coast Gold Weightlifting, one of the most decorated and renowned national teams in the country. 


In 2017, Nicole accepted a job at the Iron Asylum (Virginia Beach, VA) where she was a strength coach and the resident Olympic Weightlifting coach. As an assistant coach of East Coast Gold, Nicole not only worked with the local and national level athletes, but she has developed the youth and junior weightlifting program at their headquarters in Virginia Beach. She was also the meet director for all local meets held there and the social media coordinator. In 2021, Nicole became a contributing author for SimpliFaster, an online training blog for all this strength and conditioning. 


Nicole graduated with a Bachelor of Arts in Dance and Corporate Communications from James Madison University in 2010 and her Masters of Science in Sport Management from Old Dominion University in 2018. 

Nicole is one of the co-founders of Rude Rock Strength and Conditioning. She provides individualized Olympic weightlifting and strength and conditioning coaching both online and in-person. She works with both competitive and non-competitive athletes. Her goal is for everyone, especially women to embrace training hard and understand that you can lift heavy and learn how to Olympic weightlifting at any age. 




Jeremy has been involved in the sports medicine and strength realm since 2013. He’s been providing care and programming for the general public and athletes across multiple sports, training experiences, and age ranges. He’s worked with high school athletes, college athletes, and everyone in between. He holds a bachelor’s degree in athletic training and a master’s degree in sport management & administration. 


Some of his past experiences include, assistant athletic director for sports medicine at Virginia Union University, assistant athletic trainer & volunteer assistant strength & conditioning coach at Hampton University, and now currently serves as a civilian certified athletic trainer in the United States Air Force.


Jeremy’s role at Rude Rock Strength & Conditioning is to blend sports medicine & athletic training with restorative based strength concepts to all spaces of performance. His mission is to provide the best athletic medicine care for the people he works with as well as provide optimum training programs for his athletes and the general public. 




Chipper holds a Bachelor's degree in Exercise Physiology from the University of Lynchburg and a Master's degree in Exercise Science with a focus on Fitness and Performance from Liberty University. Currently, he is pursuing his Doctorate of Philosophy in Health Sciences (Ph.D.) at Liberty University. He is a certified strength and conditioning coach accredited by the National Strength and Conditioning Association (NSCA) and a certified exercise physiologist recognized by the American College of Sports Medicine (ACSM). Acting as the lead strength and conditioning coach at Virginia High Performance in Virginia Beach, Virginia, Chipper specializes in providing one-on-one restorative strength training programs for special warfare operators.



The Real MVPs

Rocky "Big Guy" Foley

The "OG" and leader of the gang.

RIP 7/4/2007-3/21/2021

Rudy "Mr. Guy" Foley

The ride or die and Danny's original sidekick. 

Straus "Rockstar" Foley

The newest member of the pack. He's still earning his stripes through the guidance of his big bro.

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